Complete Documentation

Master MyStore.gg

Everything you need to create beautiful online stores, manage products, and grow your business.

5 min
Setup Time
Products
Unlimited
3%
Platform Fee
Included
SSL & Security
Getting Started

Getting Started

Create your first store and understand the MyStore.gg dashboard.

Creating Your Account
Sign up and get started in seconds
1

Visit MyStore.gg

Click 'Get Started' on the homepage to begin the signup process.

2

Create Your Account

Enter your email address and create a secure password. Verify your email to activate your account.

3

Set Up Your First Store

Choose a store name, select a URL slug (e.g., mystore.gg/your-store), and pick a template.

Pro Tip

Choose a memorable slug - it becomes your store's permanent web address!

The Admin Dashboard
Your command center for managing everything

Once logged in, you'll land on the Dashboard - your central hub for monitoring sales, managing products, and configuring your store.

Revenue Overview

Track total sales, orders, and revenue at a glance

Recent Orders

See the latest orders and their fulfillment status

Product Management

Add, edit, and organize your entire catalog

Quick Actions

One-click access to common tasks

Navigation Tip

Use the sidebar to navigate between Dashboard, Products, Orders, and Settings. The sidebar collapses on mobile for a clean experience.

Store Setup

Store Setup

Configure your store settings, branding, and business information.

Store Settings
Configure your store's basic information

Access store settings from Settings → Store in your dashboard.

Store Name
Your public-facing store name
Store Slug
Your URL path (mystore.gg/slug)
Logo
Upload your brand logo
Currency
Set your store's currency
Description
Brief description for SEO
Contact Email
Customer support email
Multi-Store Support
Manage multiple stores from one account

You can create and manage up to 3 stores from a single MyStore.gg account. This is perfect if you run multiple brands or want to separate product lines.

How to Create a New Store

1

Open the Store Switcher

Click on your store name in the top-left corner of the sidebar. You'll see a dropdown showing all your stores.

2

Click 'Create New Store'

If you haven't reached your limit of 3 stores, you'll see an option to create a new one at the bottom of the dropdown.

3

Set Up Your New Store

Choose a name, URL slug, template, and style guide. Each store is completely independent with its own products, orders, and settings.

Pro Tip

You can quickly switch between stores anytime using the store switcher in the sidebar.

Demo Mode
Preview your store with sample data

New to MyStore.gg? You can toggle Demo Mode to see what your dashboard looks like with sample products and orders. This helps you understand the interface before adding your own products.

How to Enable Demo Mode

Look for the "Show Demo Data" toggle at the top of your Dashboard. When enabled, you'll see example products, orders, and revenue statistics. Turn it off anytime to see your real data.

Store URL
Your store's web address

Every store gets a free subdomain at mystore.gg/your-store-slug

Coming Soon: Custom Domains

Use your own domain (e.g., shop.yourbrand.com) with automatic SSL. This feature is coming in a future update.

Products

Products

Add, edit, and organize your product catalog.

Adding Products
Create your first product listing
1

Navigate to Products

Click 'Products' in the sidebar, then click 'Add Product' to start.

2

Enter Product Details

Add a name, description, and upload product images. Write compelling descriptions that help customers understand your product.

Pro Tip

High-quality images significantly increase conversion rates. Use multiple angles and lifestyle shots!

3

Choose Product Type

Select 'Physical' for tangible products that require shipping, or 'Digital' for downloadable products.

4

Set Status

Save as 'Draft' to continue editing later, or set to 'Active' to publish immediately to your storefront.

Product Types
Physical vs Digital products

Physical Products

  • • Requires shipping address at checkout
  • • Supports flat-rate shipping
  • • Inventory tracking enabled
  • • Weight and dimensions optional

Digital Products

  • • No shipping required
  • • Instant delivery after purchase
  • • Upload downloadable files
  • • Great for courses, ebooks, art
Product Images
Best practices for product photography

Multiple Angles

Show your product from different perspectives

High Resolution

Use at least 1000x1000px for sharp images

Consistent Style

Keep backgrounds and lighting uniform

Order Bumps
Increase average order value with add-on offers

Order bumps are add-on products you can offer at checkout. When a customer is about to purchase a product, you can suggest a complementary item with one click to add—helping you increase your average order value.

Example Order Bumps

  • • Phone case → Screen protector
  • • Running shoes → Performance socks
  • • Online course → Printable workbook
  • • Coffee beans → Travel mug

Creating an Order Bump

1

Edit Your Product

Open the product you want to add an order bump to and scroll to the Order Bumps section.

2

Add a Bump Product

Select the product you want to offer as an add-on. Choose a product that complements the main item.

3

Configure the Offer

Write a compelling headline (e.g., 'Add this to your order!'), a short description explaining the value, and optionally set a discount percentage.

Pro Tip

Order bumps with 10-20% discounts convert much better than full-price offers.

Variants & SKUs

Variants & SKUs

Create product variations for size, color, and more.

Understanding Variants
How variants work in MyStore.gg

Variants are different versions of the same product. For example, a t-shirt might come in multiple sizes and colors - each combination is a unique variant with its own SKU, price, and inventory.

Example: T-Shirt Variants

Small / Black
Medium / Black
Large / Black
Small / White
Medium / White
Large / White
Variant Settings
Configure each variant individually
SKU
Unique identifier for tracking
Price
Variant-specific pricing
Inventory
Stock quantity for this variant
Image
Variant-specific product image
Options
Size, color, material, etc.
Policy
Continue selling or deny when out of stock

Inventory Safety

Inventory is only decremented after payment is confirmed. This prevents overselling and ensures accurate stock counts even during high-traffic sales.

Orders

Orders

View, manage, and fulfill customer orders.

Order Management
Track orders from purchase to fulfillment

View all orders in the Orders section. Each order shows customer details, items purchased, and fulfillment status.

Order Statuses

Pending
Awaiting payment confirmation
Paid
Payment confirmed, ready to ship
Fulfilled
Order shipped or delivered
Cancelled
Order was cancelled
Fulfillment
Ship orders to your customers

When an order is paid, you'll receive a notification. Click into the order to view shipping details and mark it as fulfilled once shipped.

Order Details

View items, quantities, and customer address

Mark Fulfilled

Update status when shipped to notify customer

Discounts

Discounts

Create discount codes and promotions to boost sales.

Creating Discount Codes
Offer savings to your customers

Discount codes are a powerful way to attract new customers, reward loyal buyers, and run promotional campaigns. Access discounts from Discounts in your sidebar.

1

Navigate to Discounts

Click 'Discounts' in the sidebar, then click 'Create Discount' to start.

2

Choose a Discount Code

Enter a memorable code like SAVE10 or WELCOME20. This is what customers will enter at checkout.

Pro Tip

Use short, easy-to-remember codes. ALL CAPS works great for visibility!

3

Set Discount Type and Value

Choose between percentage off (e.g., 10%) or fixed amount off (e.g., $5). Set the value for your discount.

4

Configure Optional Limits

Set minimum order requirements, usage limits, and validity dates to control how the discount can be used.

Discount Settings
Configure your discount behavior
Code
The code customers enter (e.g., SAVE10)
Type
Percentage off or fixed amount
Value
Discount amount (10% or $5)
Minimum Order
Optional minimum purchase required
Usage Limit
Maximum total uses (optional)
Start Date
When the discount becomes active
End Date
When the discount expires

Best Practices

  • • Use limited-time discounts with end dates to create urgency
  • • Set minimum order values to increase average order size
  • • Track usage to measure campaign effectiveness
  • • Use "Compare at Price" on products for instant sale pricing
Gift Cards

Gift Cards

Issue gift cards that customers can redeem at checkout.

Creating Gift Cards
Generate unique codes for your customers

Gift cards let customers purchase store credit that can be redeemed at checkout. They're perfect for holidays, special occasions, or when someone isn't sure what to buy. Access gift cards from Gift Cards in your sidebar.

1

Navigate to Gift Cards

Click 'Gift Cards' in the sidebar to view all your gift cards and their status.

2

Create a New Gift Card

Click 'Create Gift Card' and choose a denomination amount ($25, $50, $100, or custom).

Pro Tip

Popular denominations are $25, $50, and $100 - they make great gifts!

3

Add Recipient (Optional)

Enter an email address if you want to send the gift card directly to someone.

4

Share the Code

Each gift card has a unique code in the format XXXX-XXXX-XXXX-XXXX. Share this code with your customer.

How Customers Redeem Gift Cards
Simple redemption at checkout

Customers enter their gift card code during checkout. The balance is automatically applied to their order. If the order total exceeds the gift card value, they pay the difference.

Active
Ready to be redeemed
Redeemed
Already used on an order
Expired
Past the expiration date

Gift Card Tips

  • • Gift cards are store-specific - each store has its own codes
  • • Consider offering gift cards during holidays for extra sales
  • • Monitor your gift card stats to see redemption rates
Product Reviews

Product Reviews

Let customers share their feedback and build trust with star ratings.

Managing Reviews
Moderate customer feedback before it goes live

Customer reviews build trust and help shoppers make decisions. All reviews go through a moderation workflow before appearing on your storefront. Access reviews from Reviews in your sidebar.

1

View Pending Reviews

Navigate to Reviews in the sidebar. You'll see a badge showing how many reviews need your attention.

2

Review the Content

Read each review carefully. You'll see the customer's name, star rating (1-5), and their written feedback.

Pro Tip

Look for specific product feedback that helps other customers make informed decisions.

3

Approve or Reject

Approve genuine reviews to publish them. Reject spam, inappropriate content, or fake reviews.

How Reviews Appear
Where customers see reviews on your store
Product Cards
Average star rating shown on product listings
Product Pages
Full reviews displayed on product detail pages
Star Ratings
Visual 1-5 star display
Review Count
Number of reviews shown next to rating

Review Best Practices

  • • Respond to negative reviews professionally and helpfully
  • • Encourage satisfied customers to leave reviews
  • • Reviews with photos tend to be more trusted by shoppers
Analytics Dashboard

Analytics Dashboard

Track your store's performance with visual charts and metrics.

Understanding Your Metrics
Key numbers that show how your store is performing

Your analytics dashboard shows how your store is performing at a glance. Find it on your main Dashboard page when you log in.

Total Revenue
Money earned from all orders
Total Orders
Number of completed purchases
Average Order Value
Revenue ÷ Orders
Total Customers
Unique buyers in your store
Charts and Visualizations
See trends over time

Your dashboard includes interactive charts that help you understand sales patterns:

  • Revenue Over Time: Line chart showing daily/weekly/monthly sales
  • Top Products: Bar chart of your best-selling items by revenue
  • Period Comparison: Compare current metrics vs previous period

Analytics Tips

  • • Check your dashboard weekly to spot trends
  • • Use date filters (7d, 30d, 90d) to see different time periods
  • • Watch your Average Order Value - increasing it is a great growth strategy
Import & Export

Import & Export

Manage products in bulk using CSV files.

Importing Products
Add many products at once from a spreadsheet

If you have many products to add, importing from a CSV file is much faster than creating them one by one. Go to Products and click the Import button.

1

Download the Template

Click 'Download Template' to get a CSV file with all the correct column headers.

Pro Tip

Always start with our template to ensure your data is formatted correctly!

2

Fill in Your Products

Open the CSV in Excel or Google Sheets. Add your products, one per row. Include name, description, price, and other details.

3

Upload Your File

Click 'Choose File' and select your completed CSV. The import wizard will preview your products.

4

Review and Import

Check the preview for any errors (shown in red). Fix issues in your CSV if needed, then click Import to add all products.

Exporting Products
Download all your products as a CSV file

Export your products to back them up, edit in bulk, or import to another store. Click Export on the Products page to download a CSV with all your product data.

Backup
Keep a copy of your product catalog
Bulk Edit
Update many products in Excel, then re-import
Round-Trip
Export, edit, import - changes are preserved
Analysis
Use spreadsheet tools to analyze your catalog
Shipping Options

Shipping Options

Configure delivery methods and free shipping thresholds.

Setting Up Shipping
Create shipping options for your customers

You can offer up to 3 different shipping options for your store. Go to Settings → Store to configure your shipping methods.

1

Navigate to Store Settings

Click Settings in the sidebar, then select the Store tab.

2

Add a Shipping Option

In the Shipping section, click 'Add Shipping Option'. Enter a name (like 'Standard Shipping') and price.

Pro Tip

Offer a mix of speeds and prices - customers love having choices!

3

Set Free Shipping Threshold (Optional)

Enable free shipping and set a minimum order amount. Orders over this amount get free shipping automatically.

Shipping Examples
Popular shipping configurations
Standard Shipping
$5.99 - 5-7 business days
Express Shipping
$12.99 - 2-3 business days
Free Shipping
Orders over $50

Shipping Tips

  • • Free shipping thresholds encourage larger orders
  • • Digital products skip shipping automatically
  • • Customers see shipping options during checkout
Design & Themes

Design & Themes

Customize your storefront's look and feel.

Storefront Templates
Choose a layout that fits your brand

MyStore.gg includes 5 professionally designed templates, each optimized for different types of stores.

Minimal

Clean, distraction-free for focused shopping

Modern

Contemporary design for lifestyle brands

Creator

Perfect for personal brands and influencers

Product-Focused

Hero layouts for flagship products

Content-Driven

Editorial style for storytelling brands

Themes
Color palettes and typography options

Each template supports 10 themes. Themes control colors, fonts, button styles, and spacing - without changing your content.

Theme Includes

  • Color palette
  • Typography pairing
  • Button styles
  • Border radius
  • Spacing scale

How to Change

  1. Go to Settings → Design
  2. Browse available themes
  3. Preview in real-time
  4. Click Apply to save
Store Customizer

Store Customizer

Edit your storefront content without touching code.

How the Customizer Works
Personalize every part of your storefront

The Store Customizer lets you edit the content of your storefront—headlines, images, navigation, footer, and more—all from a simple tabbed interface. Navigate to Settings → Customize to get started.

Tip: Preview Your Changes

Click the Preview button at any time to see your storefront in a new tab. Your changes are saved when you click Save Changes.

Announcement Bar
Display promotional messages at the top of your store

The announcement bar is a thin banner that appears at the very top of your storefront. Use it to highlight sales, free shipping thresholds, or important notices.

Toggle On/Off
Enable or disable the banner
Message Text
Your promotional message
Link URL
Where clicking the banner goes
Link Text
Optional clickable text
Hero Section
The main banner visitors see when they land on your store

Your hero section is the first thing visitors see. Make it count with a compelling headline and a strong call-to-action.

Headline
Main attention-grabbing text
Subheadline
Supporting message
CTA Button Text
Button label (e.g., 'Shop Now')
CTA Link
Where the button goes
Background Image
Upload from your image gallery
Overlay Opacity
Darken image for readability
Navigation Menu
Customize the links in your store's header

Control which pages appear in your store's main navigation. Add custom links, reorder items, and toggle the cart icon.

Add/Remove Links

Create custom navigation items pointing to any page

Cart Icon

Toggle the shopping cart icon in the header

Home Page Sections
Configure featured products and about section

Below your hero, you can show featured products and an about section to tell your brand story.

Featured Products

  • Enable/disable the section
  • Custom section title
  • Choose to show 4, 6, or 8 products

About Section

  • Enable/disable the section
  • Custom title and content text
  • Optional image
Footer
Customize your store's footer with links and social media

Your footer appears at the bottom of every page. Use it to include important links, social media profiles, and your brand tagline.

Tagline
Short brand message
Powered By Badge
Show/hide MyStore.gg credit
Social Links
Facebook, Instagram, Twitter, etc.
Link Sections
Create columns like 'Support' and 'Legal'
Contact Information
Your business contact details

Add your contact information so customers can reach you. This information can be displayed in your footer.

Email
Support email address
Phone
Business phone number
Address
Physical location
Payments

Payments

Connect Stripe and PayPal, and understand fees.

Payment Accounts
Accept payments via Stripe and PayPal

MyStore.gg supports multiple payment providers. You can connect both Stripe and PayPal to give your customers more options at checkout. Payment accounts are shared across all your stores, and you can enable or disable each one per store.

Stripe

  • • Credit & debit cards
  • • Apple Pay & Google Pay
  • • Automatic tax calculation
  • • 2-7 day payouts

PayPal

  • • PayPal balance payments
  • • PayPal Credit
  • • Trusted checkout experience
  • • Instant transfers available
Connecting Stripe
Accept card payments securely

Stripe Connect provides secure, PCI-compliant transactions. Follow these steps to connect your account:

1

Go to Settings → Payments

Find the payment settings in your dashboard.

2

Click 'Connect Stripe'

You'll be redirected to Stripe to create or link your account.

Pro Tip

If you already have a Stripe account, you can connect it instantly. Otherwise, Stripe will guide you through setup.

3

Complete Verification

Stripe may ask for business details and bank account information for payouts.

4

Enable for Your Store

Once connected, toggle the Stripe account on for each store where you want to accept payments.

Fee Structure
Simple, transparent pricing
3%
MyStore.gg Platform Fee
~2.9%
Stripe Processing Fee

Example: $100 Sale

Sale price$100.00
Stripe fee (~2.9% + $0.30)-$3.20
MyStore.gg fee (3%)-$3.00
You receive$93.80
Taxes
Automatic tax calculation

MyStore.gg uses Stripe Tax to automatically calculate and collect sales tax based on your customer's location. No manual tax configuration required.

Email Notifications

Email Notifications

Automatic emails keep your customers informed.

Automatic Customer Emails
Emails sent automatically at key moments

Your store automatically sends emails at important moments in the customer journey. Configure notifications in Settings → Notifications.

Order Confirmation
Sent when a customer completes checkout
Shipping Updates
Sent when you add tracking information
Delivery Notification
Sent when order is marked delivered
Merchant Notifications
Stay informed about your store activity

Get notified when important things happen in your store:

  • New Order Alert: Email when you receive a new order
  • Low Stock Warning: Alert when inventory runs low
Abandoned Cart Recovery

Abandoned Cart Recovery

Automatically recover sales from customers who didn't complete checkout.

How Cart Recovery Works
Bring customers back to complete their purchase

When a customer adds items to their cart but doesn't complete checkout, your store can automatically send recovery emails to bring them back. Access this from Abandoned Carts in your sidebar.

1

Cart Detection

When a customer enters their email at checkout but doesn't complete the order, their cart is marked as abandoned after 1 hour.

2

Recovery Email Sequence

Your store sends up to 3 reminder emails: at 1 hour, 24 hours, and 72 hours after abandonment.

Pro Tip

The 3-email sequence recovers up to 15% of abandoned carts!

3

Optional Discount

Include a discount code in the final email to give customers extra incentive to complete their purchase.

Viewing Abandoned Carts
Monitor and track recovery performance

Your Abandoned Carts dashboard shows all carts that didn't convert, along with recovery statistics:

Cart Value
Total value of items in the cart
Customer Email
Who abandoned the cart
Emails Sent
Which recovery emails have been sent
Recovery Rate
Percentage of carts that converted

Recovery Tips

  • • Collect email early in checkout to enable recovery
  • • Keep recovery emails friendly and helpful, not pushy
  • • A small discount in the final email can seal the deal
Inventory Alerts

Inventory Alerts

Never run out of stock unexpectedly.

Low Stock Warnings
Get notified before you run out

Set a low stock threshold for your store, and you'll see warnings when inventory drops below that level. Look for the low stock badge in your sidebar.

1

Set Your Threshold

In Settings → Store, set your low stock threshold (e.g., 5 units). Products with inventory at or below this number will be flagged.

Pro Tip

Choose a threshold that gives you enough time to reorder or restock.

2

View Low Stock Products

The Products sidebar item shows a badge when products are low. Click it and use the 'Low Stock' filter to see affected items.

3

Take Action

Update inventory levels by editing the product, or disable 'Track Inventory' if you don't want stock management for that item.

Visual Indicators
Easy-to-spot inventory status
Sidebar Badge
Shows count of low stock products
Product List Filter
Quick filter to see only low stock items
Yellow Warning
Products with inventory at/below threshold
Red Alert
Products that are completely out of stock
Customer Order Lookup

Customer Order Lookup

Let customers track their orders without logging in.

Self-Service Order Tracking
Customers can check their order status anytime

Your storefront includes a "Track Order" link in the footer. Customers can look up their order using their email address and order number.

1

Customer Visits Order Status Page

They click 'Track Order' in your storefront footer, or use the link from their order confirmation email.

2

Enter Lookup Details

Customer enters their email address and order number (from their confirmation email).

3

View Order Timeline

They see a visual timeline showing order status: Confirmed → Processing → Shipped → Delivered. If shipped, tracking number is displayed.

Pro Tip

Adding tracking numbers to orders automatically updates the customer-facing timeline!

Tracking Information
How tracking details appear to customers

When you add tracking information to an order, customers can see:

Tracking Number
The carrier's tracking ID
Carrier Name
UPS, USPS, FedEx, etc.
Track Link
Direct link to carrier's tracking page
Status Timeline
Visual progress through fulfillment

Order Lookup Tips

  • • Add tracking numbers promptly to reduce "where's my order?" emails
  • • The order lookup page reduces your customer support workload
  • • Customers appreciate being able to track orders without creating an account
Team Management

Team Management

Invite team members and manage permissions.

Team Roles
Four levels of access for your team

Owner

Full access to everything. Can manage billing, delete store, transfer ownership, and manage all team members.

Admin

Can manage products, orders, settings, customers, and invite/remove team members. Cannot access billing or delete store.

Manager

Can view analytics, manage products (create/edit but not delete), fulfill orders, and issue refunds. Cannot access settings or team management.

Staff

Can view dashboard and products, view orders, and update order status. Cannot create products, issue refunds, or access settings.

Team Member Limit

You can have up to 5 team members total across all your stores. This limit includes all roles (Admin, Manager, Staff) but not the Owner.

Inviting Team Members
Add people to help manage your store
1

Go to Settings → Team

Find the team management section in your dashboard.

2

Click 'Invite Member'

Enter their email address and select a role (Admin or Staff).

3

They Receive an Invitation

The invited person receives an email with a link to join your store.

Pro Tip

Invited members need to create a MyStore.gg account if they don't have one.

Frequently Asked Questions

Frequently Asked Questions

Quick answers to common questions.

Ready to Start Selling?

Create your store in minutes and start accepting orders today.

Last updated: January 2026